Firework is a versatile video commerce and livestreaming platform designed to transform traditional online businesses into interactive, shoppable experiences. The platform allows brands, retailers, and publishers to create and host engaging short videos and live streams directly on their websites, enhancing user interaction and increasing sales conversions. Firework's easy-to-use solution supports in-video shopping, enabling viewers to purchase products seamlessly while watching videos, thus providing a rich and immersive shopping experience.