Incremental is a pioneering retail media measurement tool focused on providing precise, actionable insights at the granularity required by retail media buyers. By utilizing state-of-the-art data science and transparent methodologies, the platform allows users to optimize their ad spend, track media performance accurately, and drive holistic growth across various channels. Incremental's capabilities extend to show true incrementality and Return on Ad Spend (ROAS), empowering users to enhance their campaign strategies effectively.

Mesha introduces AI Agents designed to optimize your ad strategies through automation and real-time analytics. Our AI-powered tools offer features such as ad optimization, A/B testing, competitor analysis, and automatic ad editing. These capabilities enable businesses to cut down wasted ad spend, create high-converting ad creatives, and improve overall marketing efficiency. Start seeing significant improvements in your return on ad spend (ROAS) and scale your business effortlessly with Mesha’s AI-driven solutions.

TrueROAS is an advanced AI-based ad tracking and attribution software specifically built for e-commerce stores. It accurately tracks store orders and attributes results to their respective Meta, Google, and TikTok ads, ensuring no order is missed. This platform allows businesses to understand where their revenue is coming from, helping them optimize their ad strategies and improve their Return on Ad Spend (ROAS).