Promi is a tool that allows businesses to personalize discounts using AI, enhancing revenue by 24% and profit by 15% on average. It integrates seamlessly with platforms like Shopify, enabling users to optimize product-level discounts, on-site popups, and email/SMS campaigns. Promi collects relevant customer data, uses it to predict conversion rates and price elasticity, and issues discounts in real-time or through personalized marketing campaigns, optimizing the impact of every discount.