Lytics is a customer data platform (CDP) that integrates data from various sources to build unified customer profiles. Utilizing advanced data science and machine learning, it helps organizations create personalized and data-driven marketing campaigns. The platform is designed to be secure, flexible, and enterprise-ready, supporting customizable workflows and integrations with existing marketing and ad tech stacks.

Ortto is a marketing automation and customer data platform that helps businesses unify their data, messaging, and analytics. It provides tools for creating highly personalized, automated marketing campaigns, audience segmentation, and customer journey management. With features like AI-powered automation, dynamic content, and integrated data sources, Ortto enables businesses to deliver timely, relevant messages to their customers, thereby increasing engagement and conversions.