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Newest innovación en el comercio digital Solutions for 2024

Explore cutting-edge innovación en el comercio digital tools launched in 2024. Perfect for staying ahead in your field.

innovación en el comercio digital

  • Firework

    Firework is a cutting-edge video commerce and livestreaming platform driving engagements and sales.
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    What is Firework?
    Firework is a versatile video commerce and livestreaming platform designed to transform traditional online businesses into interactive, shoppable experiences. The platform allows brands, retailers, and publishers to create and host engaging short videos and live streams directly on their websites, enhancing user interaction and increasing sales conversions. Firework's easy-to-use solution supports in-video shopping, enabling viewers to purchase products seamlessly while watching videos, thus providing a rich and immersive shopping experience.
    Firework Core Features
    • Video commerce
    • Live streaming
    • In-video shopping
    • Short video creation
    • Interactive content
    Firework Pro & Cons

    The Cons

    No publicly available open source code or Github repository found
    No direct pricing details visible on the site, may require contacting sales or booking a demo
    No dedicated mobile applications or extensions identified

    The Pros

    AI-powered video commerce platform enabling higher customer engagement and conversion rates
    Supports multi-channel video embedding including email, mobile apps, social media, packaging, and in-store displays
    Includes AI generated content and an AI Video Assistant for personalized shopping experiences
    Trusted by over 1,394 global brands with proven ROI and engagement lifts
    Omnichannel syndication for unified brand storytelling

  • AWS Bedrock Retail Agent

    An AWS Bedrock-powered AI agent that answers retail customer queries, recommends products, and provides inventory info via chat.
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    What is AWS Bedrock Retail Agent?
    The AWS Bedrock Retail Agent is an end-to-end solution showcasing how to implement a generative AI-driven retail chatbot using AWS Bedrock services. It connects to product catalog data, leverages retrieval-augmented generation for accurate responses, and integrates with AWS Lambda and API Gateway for scalable deployment. With support for personalized recommendations, inventory status checks, and simulated order creation, it helps retailers enhance customer engagement and streamline operations. Built in TypeScript and React, it offers a customizable framework for embedding AI-powered chat functionality into e-commerce platforms.
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