CONTADU is a content intelligence platform that aids businesses in developing a comprehensive content strategy. It offers advanced tools like a content editor with semantic models, Google SERP analysis, and competition data. The platform allows users to plan, write, and optimize their content to better align with user intent, improving the chances of ranking higher on Google. With features such as thematic landscape views and semantic maps, users can obtain a complete picture of their niche and better understand the connections between user intent and website content.