Somme.ai transforms content creation with AI-powered context management. It allows users to add custom data in various formats like text, CSV, PDFs, images, and audio/videos to enhance content relevance and quality. Users can choose from predefined writing styles or create new ones to match different tones and branding needs. The platform supports modular components for flexibility, ensuring consistency in tone and messaging across projects. Multi-client management and reusable context combinations streamline workflows, making it an efficient tool for producing high-quality content tailored to specific needs.