Exponent functions as an AI assistant in marketing, primarily focusing on content optimization and audience analysis. By leveraging advanced algorithms, it analyzes user behaviors and preferences, enabling businesses to create targeted marketing campaigns. Exponent streamlines the workflow, making it easier for marketers to generate content that resonates with their audience effectively.

Thrive with AI leverages large language models to automate content generation for marketing teams. Users enter a brief or select a template—such as blog posts, ad copy, or newsletters—and the agent produces polished, SEO-optimized text in seconds. It offers keyword integration, tone adjustment, and multi-channel formats. With built-in analytics suggestions and revision tools, Thrive with AI streamlines ideation, drafting, and finalization, enabling faster campaign launches and consistent messaging across web, email, and social platforms.