TRACARDI is an advanced open-source Customer Data Platform designed to unify, collect, and act on customer data across multiple channels. It provides a low-code/no-code interface and API-first approach, making it a versatile solution for enhancing customer engagement and delivering personalized experiences.
TRACARDI is an advanced open-source Customer Data Platform designed to unify, collect, and act on customer data across multiple channels. It provides a low-code/no-code interface and API-first approach, making it a versatile solution for enhancing customer engagement and delivering personalized experiences.
TRACARDI is a comprehensive open-source Customer Data Platform tailored to ingest, unify, and act upon customer data from diverse sources such as web, mobile apps, IoT devices, and more. It allows businesses to create a holistic customer profile that integrates data in real-time, supports automated workflows, and facilitates data-driven decision-making. With its low-code/no-code interface and extensive API support, it empowers businesses to enhance customer engagement, boost conversions, and deliver personalized experiences seamlessly.
Who will use Tracardi?
E-commerce and Retail
Digital Marketing Agencies
Customer Experience Managers
Data Analysts
Developers
How to use the Tracardi?
Step1: Sign up and create an account on Tracardi.
Step2: Integrate data sources by setting up event sources in the ‘Inbound Traffic Event Source’ section.
Step3: Collect customer data by installing tracking scripts or using provided APIs.
Step4: Build workflows and automation rules via the low-code/no-code interface or API.
Step5: Analyze and segment customer data in the dashboard.
Step6: Create personalized content and experiences based on customer segments.
Step7: Monitor and adjust campaigns using real-time data insights.
Platform
web
Tracardi's Core Features & Benefits
The Core Features of Tracardi
Data Ingestion and Aggregation
Real-Time Data Processing
Customer Data Integration
Low-Code/No-Code Workflow Automation
Profile Unification
API-First Approach
Data-Driven Insights
The Benefits of Tracardi
Unified customer profiles
Enhanced customer engagement
Improved personalization
Automated workflows
Real-time analytics
Scalable and extensible platform
Open-source flexibility
Tracardi's Main Use Cases & Applications
Personalizing e-commerce experiences
Automating marketing campaigns
Customer segmentation
Behavioral analytics
Real-time event tracking
FAQs of Tracardi
What is TRACARDI?
TRACARDI is an open-source Customer Data Platform designed to ingest, unify, and act on customer data from multiple channels.
Is TRACARDI free to use?
Yes, TRACARDI is free and open-source, providing flexibility and customization options for businesses.
How do I integrate TRACARDI with my website?
You can integrate TRACARDI by creating an event source in the 'Inbound Traffic Event Source' tab and installing the provided tracking script on your website.
Can TRACARDI handle real-time data processing?
Yes, TRACARDI supports real-time data processing, allowing businesses to act on customer data as it is collected.
What kind of support does TRACARDI offer?
TRACARDI offers extensive documentation, community support, and tutorial videos to help users get started and troubleshoot issues.
Can I customize TRACARDI for my business needs?
Yes, being open-source, TRACARDI allows for extensive customization to meet specific business requirements.
Is coding required to use TRACARDI?
No, TRACARDI provides a low-code/no-code interface for building workflows and automation, but offers advanced capabilities for developers via its API-first approach.
How does TRACARDI help in improving customer engagement?
TRACARDI unifies customer data from various touchpoints, enabling personalized content and marketing campaigns that enhance customer engagement.
What data sources can TRACARDI integrate with?
TRACARDI can integrate with multiple data sources including web, mobile apps, IoT devices, CRMs, and e-commerce platforms.
Does TRACARDI support GDPR compliance?
Yes, TRACARDI provides tools and features to help businesses manage customer data responsibly and comply with GDPR regulations.