Mida.so

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Mida is a lightweight A/B testing platform designed for websites, enabling easy integration with Google Analytics 4. It allows users to conduct unlimited tests using a visual editor, making experimentation straightforward and user-friendly.
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Pricing:
Aug 17 2024
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Mida.so

Mida.so

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108.7K
Mida.so
Mida is a lightweight A/B testing platform designed for websites, enabling easy integration with Google Analytics 4. It allows users to conduct unlimited tests using a visual editor, making experimentation straightforward and user-friendly.
Added on:
Social & Email:
Platform:
Pricing:
Aug 17 2024
Free/Pay-as-you-go
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What is Mida.so?

Mida is a sophisticated A/B testing tool that caters to website performance optimization. It provides an intuitive visual editor, making it easy for users to create and manage various testing scenarios without needing extensive coding knowledge. Mida seamlessly integrates with Google Analytics 4, enabling users to track performance metrics effectively and make data-driven decisions. Its unlimited testing capabilities allow businesses to continually refine their strategies, enhance user experiences, and ultimately increase conversion rates.

Who will use Mida.so?

  • E-commerce businesses
  • Digital marketers
  • Website developers
  • UX/UI designers
  • Content creators

How to use the Mida.so?

  • Step1: Sign up for an account on the Mida platform.
  • Step2: Integrate Mida with your website and Google Analytics 4.
  • Step3: Use the visual editor to create your A/B test scenarios.
  • Step4: Define your key performance indicators (KPIs) for testing.
  • Step5: Launch your A/B test and monitor its progress.
  • Step6: Analyze the results to determine which version performs better.
  • Step7: Implement the winning version to optimize your website.

Platform

  • web
  • ios
  • android

Mida.so's Core Features & Benefits

The Core Features

  • Visual editor for A/B testing
  • Unlimited testing capabilities
  • Integration with Google Analytics 4
  • Performance tracking

The Benefits

  • Improved website performance
  • Data-driven decision making
  • Enhanced user engagement
  • Increased conversion rates

Mida.so's Main Use Cases & Applications

  • Optimizing e-commerce product pages
  • Testing landing page designs
  • Personalizing content for different user segments

Mida.so's Pros & Cons

The Pros

Lightweight script, 10x smaller and faster than competitors improving site speed
No-code visual and code editors enabling easy test creation for marketers
Seamless integration with many popular tools and platforms like GA4, Shopify, WordPress
Supports unlimited tests and cross-domain testing
Fast load times minimize impact on SEO and user experience

The Cons

Not currently a full AI-powered tool or AI agent
Limited information on mobile native development support (beta only)
No indication of being open source

Mida.so's Pricing

Has free planYES
Free trial details15-day free trial for Growth plan
Pricing modelPay-as-you-go
Is credit card requiredNo
Paid from199 USD
Has lifetime planNo
Billing frequencyMonthly

Details of Pricing Plan

Forever Free

0 USD
  • 25,000 Monthly Test Users
  • Limited projects, tests, and goals
  • Unlimited team members
  • No-code visual and code editor
  • A/B testing & Split URL testing
  • AI-suggested copywriting
  • AI-assisted goal verification
  • Feature flags & toggles
  • Cross-domain testing
  • Share interactive reports

Growth

199 USD
  • Everything in Free, plus
  • 100,000 Monthly Test Users
  • Then an additional $249 per 100K MTU
  • Unlimited projects, tests, and goals
  • Sequential testing
  • Server-side testing (SDK)
  • Advanced targeting rules
  • No-code deployment
  • Full 3rd-party integrations
  • Campaign scheduling
  • Personalized text
  • Request for QA Support

Enterprise

Custom USD
  • Everything in Growth, plus
  • 100,000+ Monthly Test Users
  • Customized solutions
  • Managed service
  • Integrations support
  • Priority support
  • Dedicated CSM
  • Dedicated developer
  • Live Chat Support
  • SAML Single-Sign On (SSO)
  • Service Level Agreement (SLA)
For the latest prices, please visit: https://mida.so/pricing

FAQs of Mida.so

Mida.so Company Information

Analytic of Mida.so

Visit Over Time

Monthly Visits
108.7k
Avg Visit Duration
00:00:28
Page Per Visit
2.26
Bounce Rate
35.70%
Dec 2025 - Feb 2026 All Traffic

Geography

Top 5 Regions
United States
9.3%
Germany
5.61%
Australia
5.35%
India
4.46%
Brazil
4.21%
Dec 2025 - Feb 2026 Worldwide Desktop Only

Traffic Sources

Search
44.82%
Direct
36.97%
Referrals
10.59%
Social
5.97%
Paid Referrals
1.22%
Mail
0.21%
Dec 2025 - Feb 2026 Desktop Only

Top Keywords

KeywordTrafficCost Per Click
meta ads library1768.1k $ 1.99
meta ad library673.9k $ 2.00
vwo89.6k $ 5.22
meta library148.1k $ 2.44
meta library ads26.1k $ 3.14

Mida.so Reviews

5/5
Do You Recommend Mida.so? Leave a Comment Below!

Mida.so's Main Competitors and alternatives?

  • Google Optimize
  • Optimizely
  • VWO

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