Our course delves into generative AI and SEO, targeting both novices and experienced professionals. You'll explore underlying concepts and practical applications, guided by Piergiorgio Zotti, a seasoned trainer with a decade of experience in digital marketing. The coursework combines theoretical knowledge with hands-on exercises to equip you with skills needed to leverage AI effectively in your work. Whether you're seeking enhancement in your career or personal projects, this course is designed to help you gain practical insights and strategies.